Art Direction & Design
EXPERIENCE
John Hancock
Director, Head of U.S. Segment Creative
July 2021 – present
• Concept creative ideas for integrated brand campaigns, social initiatives, live videos and animations
• Manage design and video staff, providing creative direction and conducting annual performance reviews
• Work closely with Global creative team to ensure brand consistency across all deliverables
• Acted as creative lead on high visibility “Longer. Healthier. Better” symposium, naming and branding the event within aggressive timeframe
Senior Art Director, July 2017 – June 2021
Brand Consultant, March 2015 – June 2017
PrecisionEffect (formerly Lehman Millet)
Senior Art Director
April 2014 – March 2015
• Executed creative ideas for various projects including: iPad apps, direct marketing (print and online), events, identity packages, pharma representative tools and motivational programs
• Partnered with account teams to develop strategic marketing plans into visual concepts
• Responsible for keeping the creative on target while offering fresh perspectives and solutions
Clients: EMD Serono, Corcept Therapeutics, Infiniti Pharmaceuticals
MclK Healthcare
Associate Creative Director
May 2012 – April 2014
• Served as a liaison between junior staff and Executive Creative Director. Supervised art direction and managed design staff, provided annual performance reviews and created individual goals
• Lead art director on product launch
• Collaborated with account services department and with the client’s brand teams in Europe and the US on all areas of creative expression for the brand
• Attended regulatory review meetings to support client and provide alternative solutions
Clients: UCB, Inc, Colorcon, Upsher-Smith Group
Art Supervisor, January 2012 – April 2012
Senior Art Director, March 2010 – December 2011
Holland-Mark (formerly tpgcreative)
Creative/Account Manager
March 2006 – September 2008
• Managed design, production, pre-press, printing and mailing/distribution of assigned projects
• Communicated directly with clients, established project deliverables/budget, wrote creative briefs
• Managed design staff
Clients: Fidelity Investments, Grill 23, IHRSA, Jewish Family & Children’s Service